Flip Design Strategy: Avoid Over-Improving or Under-Improving
A balanced approach guided by comps, ARV, and buyer expectations.
Successful flips require balance. Over-improving wastes money; under-improving lowers offers. A strategic flip design plan ensures your finishes, materials, and updates match the expectations of your ZIP code and support your target ARV.
This prevents unnecessary upgrades, protects profit margins, and helps buyers perceive higher value.